On June 16, Dangyang City, Hubei Province held a signing ceremony for the 2020 investment promotion project "Yicai Yicai Yicai, Love Ju Zhang. Sinoma (Yichang) Energy Saving New Materials Co., Ltd. (hereinafter referred to as "Sinoma Yichang"), as a representative of a central enterprise investing in Dangyang, was invited to attend the signing ceremony. At the meeting, Shao Changgao, general manager of Sinoma Yichang, was specially appointed by Dangyang Municipal Government as an industrial investment consultant, and Zhang Shimin, secretary of the municipal party committee, personally issued a letter of appointment.

Shao Changgao, the current general manager of Sinoma Yichang, has served as the director of Yichang Cement Plant, the chairman and general manager of Yichang Donghu Cement Co., Ltd., the general manager of Yichang Hongyang Cement Co., Ltd., and the general manager of Yichang Hongyang New Materials Co., Ltd. With more than 30 years of working experience in cement, calcium silicate board and other industries, he is an out-and-out calcium silicate board industry expert, he is also an entrepreneur with ability, performance, professional ethics and rich management experience.

In 2016, Sinoma Energy Saving Co., Ltd. (hereinafter referred to as "Sinoma Energy Saving"), a secondary management enterprise affiliated to China Building Materials Group, combined with its own resource advantages and actual needs, in order to accelerate the industrialization of new energy-saving materials for calcium silicate board, Sinoma (Yichang) Energy Saving New Materials Co., Ltd. was established in the form of mixed ownership. According to the mixed ownership pilot experience of China National Building Materials Group, Sinoma finally carefully selected Shao Changgao, a "fan" in the calcium silicate board energy-saving new material industry, and his team for industrialization development cooperation, hoping to give full play to the economic advantages of mixed ownership. Accelerate the integration and industrial development of the calcium silicate board industry, and use three to five years to build the Sinoma energy-saving calcium silicate board energy-saving new material sector into a leader in the country and even the world. Shao Changgao and his team have been working hard in the calcium silicate board energy-saving new material industry for nearly ten years. They are familiar with the industry development and market environment, understand technology and product marketing, and are experts in "cost control" of production management. However, due to various factors, industry management and market competition are not standardized, product quality is uneven, and the overall efficiency of the industry is not high, these problems affecting the development of the industry make Shao Changgao feel the urgency of industry integration and standardization. It is in this context that Sinoma Energy Conservation and Shao Changgao hit it off and carried out capital and industrial development cooperation. The cooperation between the two parties gave full play to the advantages of the strength of central enterprises and the vitality of private enterprises, and achieved the mixed ownership reform to promote the calcium silicate board industry. A good story of high-quality development.

In 2016, Sinoma Energy Saving Co., Ltd. (hereinafter referred to as "Sinoma Energy Saving"), a secondary management enterprise affiliated to China Building Materials Group, combined with its own resource advantages and actual needs, in order to accelerate the industrialization of new energy-saving materials for calcium silicate board, Sinoma (Yichang) Energy Saving New Materials Co., Ltd. was established in the form of mixed ownership. According to the mixed ownership pilot experience of China National Building Materials Group, Sinoma finally carefully selected Shao Changgao, a "fan" in the calcium silicate board energy-saving new material industry, and his team for industrialization development cooperation, hoping to give full play to the economic advantages of mixed ownership. Accelerate the integration and industrial development of the calcium silicate board industry, and use three to five years to build the Sinoma energy-saving calcium silicate board energy-saving new material sector into a leader in the country and even the world. Shao Changgao and his team have been working hard in the calcium silicate board energy-saving new material industry for nearly ten years. They are familiar with the industry development and market environment, understand technology and product marketing, and are experts in "cost control" of production management. However, due to various factors, industry management and market competition are not standardized, product quality is uneven, and the overall efficiency of the industry is not high, these problems affecting the development of the industry make Shao Changgao feel the urgency of industry integration and standardization. It is in this context that Sinoma Energy Conservation and Shao Changgao hit it off and carried out capital and industrial development cooperation. The cooperation between the two parties gave full play to the advantages of the strength of central enterprises and the vitality of private enterprises, and achieved the mixed ownership reform to promote the calcium silicate board industry. A good story of high-quality development.

In 2016, Sinoma Energy Saving Co., Ltd. (hereinafter referred to as "Sinoma Energy Saving"), a secondary management enterprise affiliated to China Building Materials Group, combined with its own resource advantages and actual needs, in order to accelerate the industrialization of new energy-saving materials for calcium silicate board, Sinoma (Yichang) Energy Saving New Materials Co., Ltd. was established in the form of mixed ownership. According to the mixed ownership pilot experience of China National Building Materials Group, Sinoma finally carefully selected Shao Changgao, a "fan" in the calcium silicate board energy-saving new material industry, and his team for industrialization development cooperation, hoping to give full play to the economic advantages of mixed ownership. Accelerate the integration and industrial development of the calcium silicate board industry, and use three to five years to build the Sinoma energy-saving calcium silicate board energy-saving new material sector into a leader in the country and even the world. Shao Changgao and his team have been working hard in the calcium silicate board energy-saving new material industry for nearly ten years. They are familiar with the industry development and market environment, understand technology and product marketing, and are experts in "cost control" of production management. However, due to various factors, industry management and market competition are not standardized, product quality is uneven, and the overall efficiency of the industry is not high, these problems affecting the development of the industry make Shao Changgao feel the urgency of industry integration and standardization. It is in this context that Sinoma Energy Conservation and Shao Changgao hit it off and carried out capital and industrial development cooperation. The cooperation between the two parties gave full play to the advantages of the strength of central enterprises and the vitality of private enterprises, and achieved the mixed ownership reform to promote the calcium silicate board industry. A good story of high-quality development.

Next, let's talk to Shao Changgao and listen to his voice:

 

Q: Many people don't know much about calcium silicate board, a new type of green building material. Could you please briefly introduce it?

A：Calcium silicate board is a new type of green environmental protection and energy-saving building materials. It has been applied in developed countries in Europe and America for hundreds of years, and it also has a history of 30 years in China. It is widely used in indoor ceiling, partition wall, decorative wall panel and building facade curtain wall panel. In addition to the interior wall decoration function of traditional board, it has superior light weight, high strength, fire and moisture resistance, long service life and convenient construction, it can perfectly replace the decorative functions of wood, stone, etc. inside and outside the building.

 

Q: What is the market influence of China's building materials calcium silicate board?

A：We give calcium silicate board product positioning is green, high-end, high-quality, commitment to the company will not produce harmful to human health and the environment of asbestos-containing products. This year is the fourth year that our factory has been put into production. In the first two years of production, the industry often struggles with price. However, due to our adherence to the positioning of green, high-end and high-quality products, and the annual production capacity is only 5 million square meters, the scale benefit of products does not have advantages, so it is difficult for enterprises. In view of this situation, we have timely adjusted the product structure and marketing strategy, focusing on the interior wall decoration and exterior wall decoration board customers with the highest requirements for calcium silicate board in the industry, and focusing on the hard bones that others dare not chew. For this reason, we increase investment in product research and development, innovate joint development mode, and jointly develop with customers, so that the company can produce plate products that truly meet customer requirements and product needs, greatly increase the stickiness of customer demand for products, and cultivate long-term supply Big customers. Facts have proved that our insistence is right. Judging from the current market situation, it is not polite to say that our product quality is the best for internal and external wall calcium silicate board substrates on the market, and the market share of similar products is also the highest., Successfully occupied the commanding heights of calcium silicate board substrates in the industry.

 

Q：You used to be a private boss, have your own business, and the business is running well, why did you choose to join the big family of China Building Materials?

A：To tell the truth, I have deep feelings for the calcium silicate board industry. My university major is materials science, and I have been involved in the calcium silicate board industry for more than ten years. I know that calcium silicate board is a green and environmentally friendly decoration material that can improve people's quality of life. It is used in decoration and decoration in developed countries in Europe and America. However, its application in China is affected by various subjective and objective factors such as traditional concepts and prices, and the application rate is not high enough. To tell you the truth, when my own house was decorated more than 20 years ago, the ceiling was made of calcium silicate board, which is still good. This industry has developed very well in foreign countries, with high industry concentration, environmental protection and good quality. However, in China, it is just the opposite. There are many small-scale factories, and most of the products are asbestos-containing products, which are harmful to human health and environmental protection. In order to benefit, production enterprises pay more attention to price instead of product quality. In order to compete with various production enterprises, there have been many abnormal developments in the industry, therefore, there is an urgent need for a responsible and capable large-scale enterprise to integrate the industry and lead the healthy development of the industry. As a large-scale central enterprise, the world's top 500, and the world's largest comprehensive building materials and new materials industry group, China Building Materials is the inevitable leader of this industry. Do you think there is any reason why I should not join this team to do a big job?

 

Q: From private entrepreneurs to managers of central enterprises, do you think your choice is right?

A：To tell you the truth, at the beginning, I hesitated in my heart. When I cooperated with state-owned enterprises, there were many management restrictions in all aspects. Whether I could adapt to the freedom of private bosses like us and whether the running-in with the cooperation team was in place made me worry. In the end, Chairman Zhang Qi of Sinoma Energy Conservation dispelled my worries: "You are an expert in the industry. We hope that you will work with us to promote the development of the industry and industry. This is the need of our industry development, but also the need of industry development. We believe that through the strength of our central enterprises and your professional resources and rich management experience, this good industry can be truly done well. We have confidence in future development, I have confidence in you and your team, and the future time will prove that your choice today is correct!" It was such an inspiring communication that made me feel respected and recognized, and of course the most important trust, so in the end we held hands.

Time really tells everything. As a pilot unit of the national mixed-ownership economic reform, China Building Materials Group has rich practical experience in mixed-ownership enterprise management and has achieved great success. It is recognized as a benchmark for mixed-ownership reform. At the beginning of the establishment of Sinoma Yichang Company, a party organization was established. During the company's construction and production and operation management, the party organization gave full play to its leading role. The leadership team of Sinoma Energy Conservation fully trusts me, is open and honest, clarifies the authority and boundaries of the governance structure of the party organization and the shareholders' meeting, the board of directors, and the management, and clarifies it in the company's articles of association, and gives me the greatest support in the specific operation and management., Combined with actual needs, equipped with team members who understand technology and good management, let us unite as a team and twist into a rope. In the past four years, the company has developed better and better, the product quality has become more refined, and the product scale and marketing scale have continued to expand. In the future, the annual production capacity will reach 20 million square meters, becoming the largest calcium silicate board production base in Central China. I couldn't even think of it before.

I also really feel that mixed ownership is not only a mixture of capital, but also a mixture of advantages and cultures. Relying on the strength and brand of central enterprises, under the leadership of the party, with the care and strong support of leaders at all levels, I have more confidence in the future development!

 

Q：As a member of the world's top 500 Chinese building materials enterprises, Sinoma Yichang has chosen to settle in Dangyang City, Hubei Province, and will continue to increase investment to build a leading enterprise of calcium silicate board in central China. What gives the enterprise so much confidence?

A：In order to further accelerate the development of calcium silicate board industry, Sinoma Energy Saving specially establishedSinoma Energy Conservation (Wuhan) Co., LtdAs a calcium silicate board industry development platform. Sinoma Yichang is the first investment project of China National Building Materials Group to settle in Dangyang City, Hubei Province. The local government has provided a strong thrust for the rapid development of our company, provided the best business environment, and actively introduced upstream and downstream companies around us. Committed to building the entire industry chain of calcium silicate board.

With the country's vigorous development of prefabricated buildings and green building materials, the introduction of a series of positive policies coupled with our own product quality and brand advantages, I believe that the spring of calcium silicate board has come.

Q：The last question, during the new coronary pneumonia epidemic, Hubei enterprises were hit hard, as a member of the central enterprises, Sinoma Yichang is how to deal with the epidemic?

A：Since the fight against the epidemic began, Sinoma Yichang quickly in accordance with the local government departments and the deployment of Sinoma energy conservation arrangements, the organization to do a good job in the prevention and control of the epidemic protection work. After resuming work and resuming production, all employees are based on their posts, overcome difficulties, focus on epidemic prevention and production on the other, carry out epidemic prevention and safety and environmental protection training, and resume production and comprehensive sales in the shortest time. So far, no employee or family member has been infected.

At the same time, we also actively fulfill the responsibility of central enterprises. At the critical moment of local epidemic prevention and control in Dangyang, we donated 200000 yuan to Dangyang Red Cross to support the work of local epidemic prevention and control in Dangyang.